WE ARE FRONTERA GROUP
designed with change in mind
Understanding your challenges is our first objective, solving them is the next. We’re driven to find solutions. Motivating, inspiring and driving behaviour changes. Together, we can be the catalyst for positive change.
We create momentum and define success through building strong partnerships with you and your audiences.
Our strength is understanding your audiences: patients, carers, professionals.
We do three things
Research
Understand your audience behaviour
Behavioural research
- Segmentation and behavioural profiling
- Online communities
- Patient and professional ethnography
- Proprietary digital tools to support innovative research and offer actionable insights on how to engage with audiences
Strategy
Set direction
- Brand strategy and positioning
- Brand communications
- Engagement planning
- Patient advocacy/association management
Creativity
Reinvent your presence
- Launch, campaign and development
- Advertising and promotion
- Multichannel programming
- Patient support programmes
- Disease awareness campaigns
