THOUGHT LEADERSHIP

Precision
medicine

Precision medicine is taking a huge leap forward, and as a result healthcare is transforming at full speed

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By 2030, Pharma companies will face a very different market environment than the one they operate in today.

For teams looking to launch effectively, wait and see is not an option.

Pharma needs to understand how diseases and customer needs are changing and formulate strategies that reflect their differentiated offerings and capabilities.

Find out more by downloading “How to build launch foundations in a transforming world”.

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FUELLING
CUSTOMER ENGAGEMENT

Five design directions that will drive engagement

What’s wrong with
pharma profiles?

How do profiles lay the foundations for success when promoting and selling a drug?